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Game Developers & Indie Studios: Market Viability & Competitive Analysis

May 17 @ 11:30 am - 1:00 pm

In preparation for our upcoming Alberta Games Series in Edmonton, this webinar series will help Game Developers and Indie Studios to gather intel, insights and information to prep for the AGS Pitch Competition! Have a game and want to know if it’s ready for market? Learn the tips and tools to know if it’s got the grit for success!

Join Jason Della Rocca for our first session in the series: Using Market Analysis to Help Make Your Game a Success

Luck favors the prepared game developer! This session will dig deep into the need to understand market trends and methods for competitive analysis, and how genre selection may in fact be your most critical marketing decision. We’ll also explore how this analysis allows calibration of ambition levels and factors into pitch readiness with publishers.

Key Takeaways:

  • Logic and justification to always start a project with competitive analysis
  • Methods and sources for running competitive analysis
  • Insight on how user research plays a key role in validating concepts